The Best of Continuing Studies: What We've Learned in 2023

Explore the diverse themes of academic podcasts and the best of 2023’s episodes, and Jen & Neil take us on a reflective journey through a year of insightful discussions with university podcasters. From innovative recruitment strategies to transforming textbooks into engaging podcast content, the conversation delves into the multifaceted uses of podcasts as educational tools, exploring topics such as accessibility, audience targeting, and leveraging networks. As the hosts celebrate the achievements and transformative potential of podcasts in academia, they set their sights on future dialogues with renowned institutions, envisioning a dynamic and engaging future for educational podcasts.

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Chapter Time Stamps:

(00:00:00) Introduction 
Jen and Neil introduce the podcast and discuss the year in review.

(00:02:55) Titling Strategies with Jenny Luna
Exploring the importance of titling episodes strategically, understanding listener behavior, and the "how-to" model in titling.

(00:04:49) Finding Your Voice with Laura Joyce Davis
Laura from the Stanford Storytelling Project shares the journey of finding one's voice in podcasting, emphasizing authenticity and the art of storytelling.

(00:06:27) Alumni Engagement and Network Growth
Kate from This Is Purdue highlights leveraging existing networks, particularly alumni connections, for audience growth and engagement. John, ‘Cuse Conversations, shares strategies to resonate with various audience segments without splintering the community.

(00:09:27) Using Podcasting as an Educational Tool
Dave and Gelareh discuss their innovative use of podcasts for case studies in business education. Craig's exploration of transforming textbooks into podcast content for enhanced student learning.

(00:12:39) Accessibility and Expanding Educational Reach
Craig's thoughts on making academia accessible to practitioners. Brandon's advocacy for removing barriers to education using podcasts as a versatile medium.

(00:15:24) Podcast Networks and Strengthening Strategies
Jenna's perspective on leveraging podcast networks for audience expansion. Matt's insights on creating networks that encourage serious consideration and engagement in podcast production within educational institutions.

(00:18:00) Targeting Varied Episode Audiences
Jessica's discussion on rethinking audience strategies, exploring diverse audience segments, and their engagement with specific podcast episodes.

(00:19:58) Utilizing Podcasts as Recruiting Tools
Laura discusses the strategic use of podcasts at CDI College for prospective students emphasizing insights into career paths and educational experiences 

(00:22:08) Reflections and Conclusion
Jen and Neil reflect on the diverse learning opportunities from various higher education podcast guests. 

  • (00:00) - Introduction
  • (02:55) - Titling Strategies with Jenny Luna
  • (04:49) - Finding Your Voice with Laura Joyce Davis
  • (06:27) - Alumni Engagement and Network Growth
  • (09:27) - Using Podcasting as an Educational Tool
  • (12:39) - Accessibility and Expanding Educational Reach
  • (15:24) - Podcast Networks and Strengthening Strategies
  • (18:00) - Targeting Varied Episode Audiences
  • (19:58) - Utilizing Podcasts as Recruiting Tools
  • (22:08) - Reflections and Conclusion

Creators and Guests

Jennifer-Lee
Host
Jennifer-Lee
Co-host and editor of HAVAN's podcast Measure Twice Cut Once/ Traffic Helicopter Reporter/Social Media & Marketing Manager for Euro Canadian
The Best of Continuing Studies: What We've Learned in 2023
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